Business Valuation

Business Valuation Services

Understand the Value of your Business.

  • Annual business health check
  • Certified valuation experts
  • Exit planning
  • 4–6 week turnaround
Get My Valuation

Why Valuation Matters

Accurate Business Valuations for Sellers, Buyers and Lenders

As a business owner, understanding your company’s value is paramount. A Business Valuation isn’t just a financial exercise; it’s a strategic tool that aids critical decisions like exit planning, ownership transitions, partnership structuring, and long-term growth. Whether you’re preparing to sell, bring on investors, or simply want clarity, a valuation completed by an M&A Business Advisor or Certified Valuation Analyst can unlock insights that drive smarter, more confident choices.

At Exit Equity, our valuation experts deliver independent, defensible reports that are both accurate and easy to understand—no jargon, just clarity. Our team combines deep financial modeling expertise with real-world M&A experience to help you price your business appropriately, identify value drivers, and plan for the future.

If you’ve ever asked, “What is my business really worth?”, now is the time to find out. Contact Exit Equity to schedule a business valuation consultation and gain the insight you need to move forward with confidence.

Book a Consultation

When Valuation Matters

Key Reasons to get a Business Valuation

  • [01]

    Selling or Buying a Business

    Know your number before you start the sales process.

  • [02]

    Mergers & Acquisitions

    Ensure a fair and structured ownership transition.

  • [03]

    Succession Planning

    Identify gaps and prioritize value-building initiatives.

  • [04]

    Adding Partners, Shareholders
    or Ownership Transitions

    Integrate business value into your overall financial plan.

  • [05]

    Buy/Sell Agreements

    Support gift, trust, and estate tax calculations.

  • [06]

    Succession and Exit Planning

    Support gift, trust, and estate tax calculations.

  • [07]

    Estate and Gift Planning

    Optimize gifting, transfers, and ownership structure decisions.

  • [08]

    Financing & Raising Capital

    Provide a defensible valuation for equitable distribution.

  • [09]

    Litigation support

    Support litigation, disputes, and expert witness requirements.

  • [10]

    Legal Disputes: Divorce, Settling
    an estate, shareholder disputes

    Support litigation, disputes, and expert witness requirements.

Valuation Options

Choose the Right Type of Business Valuation

Different situations require different levels of analysis. We'll help you choose the valuation that best fits your goals.

[01]

Opinion of Value

Receiving a Broker’s Opinion of Value (also referred to as a Calculation of Value) is ideal for exit planning, succession planning, wealth management planning.

A Broker’s Opinion of Value is our main offering, as this report is used to determine the Most-Probable Selling Price for a business. This type of Valuation report is performed by one of our business intermediaries or an experts that hold an MBA, CBI or NAVCA certification.

Perfect For

  • Exit Planning
  • Succession
  • Wealth Planning
  • Internal Decision Making
  • Business owners considering a sale
  • Initial pricing discussions

Provides an estimated market value to support strategic planning and future exit decisions.

[02]

Certified Business Valuation

A Conclusion of Value (or Opinion of Value) is performed by a Certified Valuation Analyst (CVA) -the world’s premier valuation credential. This type of Business Valuation report is ideal for Tax Reporting, Shareholder Dispute, Compliance, and Legal Proceedings (i.e. Divorce, Trust, Estate) where the valuation may be evidence in an arbitration or court proceeding. This type of business valuation is only performed by our NAVCA Valuation Analysts.

Perfect For

  • Estate & gift tax
  • Litigation
  • Divorce
  • Shareholder disputes
  • Fairness opinions support
  • Financial reporting
  • ESOP transactions
  • SBA lending

A comprehensive valuation report prepared according to recognized professional standards.

Take The Next Step

Ready to know the value of the business?

Our experienced team of intermediaries are ready to help you confidentially take your next step.

Start Conversation
  • Phil Brzytwa

    Phil brzytwa

    M&A Intermediary

  • Keith Rogstad

    Keith rogstad

    MBA, AVA · Business Valuation Analyst

  • Kara Gibson Brzytwa

    Kara Gibson Brzytwa

    MBA, CBI · Managing Principal

  • Corey Gregg

    Corey Gregg

    CBI, CM&AP · M&A Intermediary

  • Blake Foster

    Blake Foster

    CVA · Certified Valuation Analyst

  • Heather Schmidt

    Heather schmidt

    CEPA · M&A Advisor

How It Works

Business Valuation Process

Our business valuation is completed in five simple steps.

  1. Discovery Call

    Schedule a free and confidential consultation
    to determine what type of valuation is needed,
    price and timeline.

  2. Financial Documents

    Provide requested information to analyst-both quantitative and qualitative.

  3. Business Review Meeting

    Participate in 1-2 informational meetings so our analyst understands your business and value drivers.

  4. Valuation Presentation

    Meet with your Exit Equity team for a 60-90 minute valuation presentation- a time to ask questions, identify actions and next steps based off your goals.

  5. Final Report

    Delivery of written valuation report with full methodology and findings.

What You’ll Receive

With either valuation offering, you’ll receive

With either valuation offering, you’ll receive:

  • The Fair Market Value of your business
  • The ‘Net-to-You’–what cash you will receive at the end of the transaction
  • What expenses can be considered ‘add-backs’ (items that ultimately increase your valuation)
  • What like-kind companies have sold for in the past
  • What valuation methods are commonly used in your industry, and how they apply to you
  • What value drivers help and hurt your business value
  • Ways to increase the value of your business
View a Sample Report
Certified business valuation report

Expertise & Credentials

Our Business Valuation Credentials

Testimonials

What Our Clients Say

In their own words — business owners, buyers, and referral partners who've worked with Exit Equity.

We were so pleased with not only the support and offers that were presented by your group, but the support and backing we had all through the purchase program and sale program. Not only did we feel the importance that your group put behind every step, but we enjoyed your company, sense of humor and help in celebrating when the sale was complete. Thank you again for all of your help and after-market support.

— Gary and Stephani Crawford

Former Owners of CITC Fx and Bird Buffer

“We recently sold our business through Exit Equity and the experience was smooth and carefully coordinated and documented. The transaction included a manufacturing operation and real estate and required careful attention to detail and a focus on the final objective. We had a great experience and can recommend Exit Equity. Loving retirement!”

— Dave McLeod

Former Owners of American Spray Technologies

We were so pleased with not only the support and offers that were presented by your group, but the support and backing we had all through the purchase program and sale program. Not only did we feel the importance that your group put behind every step, but we enjoyed your company, sense of humor and help in celebrating when the sale was complete. Thank you again for all of your help and after-market support.

— Gary and Stephani Crawford

Former Owners of CITC Fx and Bird Buffer

“We recently sold our business through Exit Equity and the experience was smooth and carefully coordinated and documented. The transaction included a manufacturing operation and real estate and required careful attention to detail and a focus on the final objective. We had a great experience and can recommend Exit Equity. Loving retirement!”

— Dave McLeod

Former Owners of American Spray Technologies

We were so pleased with not only the support and offers that were presented by your group, but the support and backing we had all through the purchase program and sale program. Not only did we feel the importance that your group put behind every step, but we enjoyed your company, sense of humor and help in celebrating when the sale was complete. Thank you again for all of your help and after-market support.

— Gary and Stephani Crawford

Former Owners of CITC Fx and Bird Buffer

“We recently sold our business through Exit Equity and the experience was smooth and carefully coordinated and documented. The transaction included a manufacturing operation and real estate and required careful attention to detail and a focus on the final objective. We had a great experience and can recommend Exit Equity. Loving retirement!”

— Dave McLeod

Former Owners of American Spray Technologies

Industries Expertise

Experience Across Every Industry We Serve

FAQ

Clarity Before Your Next Move

We've guided hundreds of business owners through the sale process. Here are the questions we hear most often at the start of a conversation.

[01]

The cost depends on the type of valuation you need and the complexity of your business. During a free discovery call we will recommend the right option and give you a clear, fixed quote before any work begins.

[02]

Free tools rely on generic multiples and limited data. Our valuations are prepared by credentialed analysts who review your financials, normalize earnings, study comparable transactions and deliver a defensible report you can act on.

[03]

Contact our team and sign a non-disclosure agreement. Once it is in place, we will share the confidential details of listings that match your criteria.

[04]

We work with founder-led and family-owned companies across e-commerce, technology, manufacturing, B2B services and many other verticals.

[05]

Typically three to five years of financial statements and tax returns, a current interim statement, details on owner compensation and add-backs, and an overview of customers, staff and operations.

[06]

We apply market, income and asset-based approaches and weight them according to your industry, size and the purpose of the valuation.

[07]

A written report with the concluded value, the methodology used, normalized financials, comparable transactions and the key value drivers that help or hurt your business value.

[08]

We offer a Broker’s Opinion of Value for planning and pricing decisions, and a Certified Business Valuation prepared by our NACVA credentialed analysts for tax, legal and compliance purposes.

Ready When You Are

Ready to start your Exit Plan?

Our experienced team of intermediaries are ready to help you confidentially take your next step.

    Have more questions or just curious about future possibilities? Feel free to connect with us to E-Mail.